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AWARD WINNING TECHNOLOGY

WITH +1 MILLION USERS A MONTH

Our unmatched audience size allows of-the-moment insight direct fro kids and teens in a matter of days not weeks.

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BEST USE OF AUDIENCE DATA

DIGIDAY MEDIA AWARDS (SHORTLISTED)

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BEST COMMERCIAL INNOVATION

THE DRUM ONLINE MEDIA AWARDS

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BEST COMMERCIAL USE OF DATA

CAMPAIGN AWARDS (COMMENDED)

Our unmatched audience size allows of-the-moment insight direct from
kids and teens in a matter of days not weeks.

OMNIBUS & BRAND TRACKER

KID-FIRST INSIGHT:

A DIFFERENT PERSPECTIVE

 A ‘REGULAR’ SURVEY 

Feb 2020, Ofcom, 8-11s, effective sample = 99:

“Which social media or messaging sites or apps does your child use?”

 A BEANO BRAIN SURVEY 

Feb 2020, Beano, 8-11s, effective sample = 690:

“Which of these do you have your own account or profile for?”

Unfiltered by parents

& of the moment

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Our surveys are taken by kids in a safe environment they enjoy: an entertainment platform with fun quizzes and games.

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This means that the insights we provide are truly direct from young people themselves - and are not filtered by parents' bias.

GEN ALPHA OMNIBUS

  • Quick and easy solution to get answers to burning questions
     

  • Ask UK & US 7-14 year old kids and teens about their behaviour, awareness, opinion and sentiment
     

  • ​Ask sets of 1, 2 or 3 questions in a row, in multiple formats
     

  • Get +1,000 effective sample responses, weighted to be nationally representative of the general population
     

  • ​Results broken down by gender, age and region (UK Regions or US Census Bureau Divisions)
     

  • Work with our expert kids and teen researchers to develop the best survey design to fit your needs

Sample results: "Where are you most likely to hear about news and things that are going on in the world?"

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OUR AUDIENCE & METHODOLOGY

  • Our platform, Beano.com, is 100% safe for children and approved by the strictest privacy requirements and research ethics standards, including ESOMAR, GDPR and COPPA

     

  • We operate a watertight, worry-free environment based on privacy-by-design principles, meaning we never collect personally identifiable data

     

  • The key behaviours and preferences of the Beano.com audience are verified to be similar to those of the general population

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  • Some minor differences do exist between us and traditional panel providers, due to our methodology that excludes parental influence

CHAT TO US ABOUT

YOUR NEEDS

Get in touch
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